DJ Ill Will: Alumni Status.

Over the past few years, the DJ’s role in the distribution of Hip-Hop music has changed drastically. For artists looking to get their music out to the fans, a mixtape DJ is needed to host the project. In some cases, artists acquire as many as 3 or 4 DJs to host their mixtape. Oh, how times have changed. Gone are the traditional days of popping your trunk to build the buzz, right? Nope, not so fast – not according DJ Ill Will and his Alumni Music Group.

Don’t know Ill Will? Well, then we don’t want to know you, because after hosting some of Hip-Hop’s most downloaded mixtapes, Ill Will is at the forefront of online mixtape DJs, and has embedded his footprint on the Los Angeles and online Hip-op scene for years to come.

Always thinking ahead of the curve, DJ Ill Will’s path in the game hasn’t been like typical club or street DJ. After leaving South Bend post-college and making the jump to Los Angeles, Ill Will has been developing his lane online for roughly the past five years, mostly via the Alumni Music Group brand and its flagship artist, Kid Ink, who has 30 million plus views online.

Trust us when we say that your wifey knows a song is a hit record, especially when she hears the “cuff yo chick,” drop on a DJ Ill Will mixtape. But that name brand recognition didn’t just evolve over night. Ill Will credits his early embrace of the more Pop and R&B-sounding Hip-Hop artists in ’07, as the bridge that led to his work with Soulja Boy, Tyga, Ya Boy, Wiz Khalifa, Gudda Gudda, Bow Wow, Jae Millz, Yung Berg, Trey Song, and Drake, to name a few.